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Tag Archives: internet technology

Hook ‘Em: The 4-Point Approach to Writing an Effective Blog Post for Your Business

In a time when people's attention spans are less than that of a goldfish, your content needs to be the juiciest worm in the water. Seems like a whale of a task, right? Let us break it down for you with this easy-to-replicate four-point approach. Hook, line and sinker!

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Twitter Stats That Can Help Boost Engagement

An average of 500 million tweets are sent every day, which is equivalent to 3.5 billion Tweets sent every week. With all of that noise happening on the site, it can be hard to make sure your tweets get…

This post Twitter Stats That Can Help Boost Engagement originally appeared on Sprout Social.

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Content Marketing Tactics: Real-Time Video Pros, Cons, Examples & Best Practices

As the digital world we live in becomes increasingly cluttered, marketers are constantly refining their content marketing strategies and embracing new tactics to stay competitive. And Real-time video is one of those tactics that is allowing marketers to reach new audiences and increase customer engagement. Video has been viewed as an effective marketing tactic for [...]

The post Content Marketing Tactics: Real-Time Video Pros, Cons, Examples & Best Practices appeared first on Online Marketing Blog - TopRank®.

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5 Ways to Improve Your Snapchat Marketing

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Wondering how you can stand out on Snapchat? Want to know what’s working for others? Taking a cue from businesses that are successfully using Snapchat can help you strengthen your own brand’s presence on the platform. In this article you’ll discover how to improve your marketing on Snapchat. #1: Provide Specialized Content Many brands use Snapchat [...]

This post 5 Ways to Improve Your Snapchat Marketing first appeared on .
- Your Guide to the Social Media Jungle

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Your Guide to Social Media Targeting Via Sprout

These days, everyone is a publisher. Brands, consumers, businesses and agencies alike are creating digital content at a speed that far outpaces our ability to consume these messages. As Steve Rubel, Chief Content Strategist at…

This post Your Guide to Social Media Targeting Via Sprout originally appeared on Sprout Social.

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When to Call It Quits on a Social Network

Your brand has invested considerable time and resources into a specific social network—whether that’s YouTube or Tumblr. But suddenly, you’ve hit a wall and just aren’t seeing any clear ROI. When it comes to business,…

This post When to Call It Quits on a Social Network originally appeared on Sprout Social.

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13 Must-Have Social Media Skills

What are the ingredients of an ideal social media manager? If you were to ask this question 10 years ago, it would probably be a fairly short list. But as social media marketing evolved over the…

This post 13 Must-Have Social Media Skills originally appeared on Sprout Social.

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Having Trouble Connecting With Influencers? 4 Influencer Marketing Questions to Ask Before Your Next Attempt

Does this influencer marketing scenario sound familiar? You’ve set up your initial influencer list full of high-profile names and a few up-and-comers in the industry, developed a compelling question for your outreach and just hit send on the first round. Then, crickets. Big, green, loud crickets. What went wrong? Did you have the wrong list? Is [...]

The post Having Trouble Connecting With Influencers? 4 Influencer Marketing Questions to Ask Before Your Next Attempt appeared first on Online Marketing Blog - TopRank®.

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How to Increase Awareness, Generate Leads and Create Advocacy With Social Media

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Have you been tasked with generating more awareness, more leads and more advocates? Need a plan to get you started? In this article you’ll discover how your business can use social media to achieve three of the most common marketing goals. #1: Increase Brand Awareness Perhaps your brand isn’t a household name and you’d like [...]

This post How to Increase Awareness, Generate Leads and Create Advocacy With Social Media first appeared on .
- Your Guide to the Social Media Jungle

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9 Landing Page Samples That Pissed Me Off and What I’d Do to Fix Them

Crappy landing page designs got you feeling down? Non-existent message match making you queasy? We feel you. Get landing page dos and don’ts, straight from optimization expert Oli Garder as he deconstructs real-life landing page samples. Careful, though — it’s not pretty.

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