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Tag Archives: internet technology

YouTube Ads: What Marketers Need to Know About YouTube Advertising

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Do you post videos on YouTube? Want to know what makes a video ad successful? To discover how YouTube video ads work, I interview Derral Eves. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with […]

This post YouTube Ads: What Marketers Need to Know About YouTube Advertising first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle

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Online Marketing News: WordPress Powers The Web, Google Goes Live, Snapchat Through A New Lens

How Much are Marketers Spending on Millennials? A Lot! [INFOGRAPHIC] – According to the infographic, created by and based on data gathered from Turn, an advertising technology company, marketers are spending 500% more on millennials than every other group combined. As Swant puts it, “there are 75 million millennials in the U.S., and everyone knows [...]

The post Online Marketing News: WordPress Powers The Web, Google Goes Live, Snapchat Through A New Lens appeared first on Online Marketing Blog - TopRank®.

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Meet Team Sprout: Alex, Talent Specialist

In the Meet Team Sprout series, I’ve had the chance to introduce you to some of the people who make our team great. But how did they get to Sprout in the first place? That’s…

This post Meet Team Sprout: Alex, Talent Specialist originally appeared on Sprout Social.

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7 Psychological Tricks for Turning Fleeting Visitors into Loyal Fans

How the heck do they do it? How do your favorite bloggers attract so many gung-ho, drum-thumping followers? Be honest – you’d love to inspire that much loyalty. You try your darndest to emulate them, but nothing seems to work. Your visitors are like water pouring through a strainer. They may come to check out(...)

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Copywriting: 5 proven discoveries that strengthen copy

Great copy isn’t about writing beautiful prose; it’s about knowing what to say to your prospects, when to say it and how to say it so they immediately become engaged, stay engaged, and ultimately buy whatever it is you’re selling. Read on to learn five proven discoveries from MECLABS Institute about writing copy that sells and how to immediately apply them to your own marketing

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Remarketing 101: The No-Brainer Paid Search Tactic

As competition becomes increasingly fierce, B2B and B2C companies are all fighting for customers to read their content, and purchase their products or services. With so many options available to today’s consumers, many brands are searching for a way to stay top of mind with potential customers. Ready for a staggering piece of information? According [...]

The post Remarketing 101: The No-Brainer Paid Search Tactic appeared first on Online Marketing Blog - TopRank®.

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[AMA] I’m Michael Aagaard, Senior Conversion Optimizer at Unbounce. Ask Me Anything

What if you had a professional CRO on your side next time you had to run an A/B test? We want to make that happen. On November 30th, Unbounce's Senior Conversion Optimizer Michael Aagaard will be answering your burning questions about conversion rate optimization, A/B testing, conversion research, and everything in between.

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Social Listening 101: Why Monitoring Is Important

By now you know, for businesses at least, social media isn’t just a broadcast platform. A successful strategy is built around reaching the right people at the best time with the most insightful content. In…

This post Social Listening 101: Why Monitoring Is Important originally appeared on Sprout Social.

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Need Help With Content Topics? 5 Places To Find Inspiration For Blog Posts

Blogging is a low to no-cost way for marketers to create owned content on a consistent basis. A consistent blogging schedule of high quality information creates a great way for your customers and prospects to gain a better understanding of how you can help them and the smarts that exist within your organization. In fact, [...]

The post Need Help With Content Topics? 5 Places To Find Inspiration For Blog Posts appeared first on Online Marketing Blog - TopRank®.

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Behind Every Click, There’s a Person [PODCAST]

Every marketer knows the importance of being data-driven — but what happens when you lose sight of the actual person behind the click? This week's episode of the Call to Action podcast explains why you don't have to choose between making your campaigns data-driven or people-focused.

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