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Tag Archives: internet technology

How to Improve Customer Service With Online Reviews & Social Media

Online reviews and social media are tools business should use to engage with their customers. They are also serve as fundamental sources of information on how your business can take customer service to the next…

This post How to Improve Customer Service With Online Reviews & Social Media originally appeared on Sprout Social.

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Beyond the Blog Post: What a GREAT Marketer Does with Content

What is a blog post for? Come to think of it, what is content for? Sure, content should inspire our audience to form a relationship with the brand so they can be nurtured to a purchase decision that ultimately drives revenue. Duh. Which is great. That’s what we want content to do. But—and forgive me [...]

The post Beyond the Blog Post: What a GREAT Marketer Does with Content appeared first on Online Marketing Blog - TopRank®.

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How to Customize Slack for Social Media Teams

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Is more than one person involved with your social media marketing? Are you looking for a way to improve collaboration on marketing projects? Whether your team is within an office building or scattered around the world, Slack’s third-party app integrations make it easy to create a customized collaboration center. In this article you’ll discover how [...]

This post How to Customize Slack for Social Media Teams first appeared on .
- Your Guide to the Social Media Jungle

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4 Tips to Improve Your YouTube Marketing

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Are you marketing on YouTube? Could you use some new ideas to improve your YouTube results? Perhaps you should reconsider your YouTube approach. In this article you’ll discover four tips to make your YouTube marketing more effective. #1: Pique Curiosity With Unconventional Video People aren’t going to click on your video to see a boring infomercial. [...]

This post 4 Tips to Improve Your YouTube Marketing first appeared on .
- Your Guide to the Social Media Jungle

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Larry Kim’s Approach to Personalizing PPC Campaigns [WEBINAR]

In our latest webinar, Larry Kim of WordStream declared that there’s no excuse for neglecting to create targeted pay-per-click ads — especially when you’re equipped with five of his favorite PPC personalization hacks. Are you using the one he calls “the most interesting AdWords feature in the last 10 years”?

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21 Ideas on How to Promote Your Blog

Right now, content marketing is all the rage. Ask any online marketer or agency what they’re currently having the most success with and a majority of them will mention blogging. The growing importance of adding…

This post 21 Ideas on How to Promote Your Blog originally appeared on Sprout Social.

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How to Implement Social Customer Care Across Networks

Across social channels, 7 in 8 messages to brands go unanswered within 72 hours. This is a giant missed opportunity for businesses to respond to customer inquiries, solve challenges and develop long-term relationships. To provide noteworthy…

This post How to Implement Social Customer Care Across Networks originally appeared on Sprout Social.

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3 Ways Digital Advertising Gives Tactical Support to Your Content Marketing Mission

In today’s digital, content-saturated world, it’s no secret that we marketers are all battling to connect, engage and inspire action from our respective audiences. As a result, having an integrated content marketing strategy is of paramount importance. As a matter of fact, 80% of B2B marketers have some sort of content marketing strategy in place, [...]

The post 3 Ways Digital Advertising Gives Tactical Support to Your Content Marketing Mission appeared first on Online Marketing Blog - TopRank®.

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How to Use Facebook Ad Bidding

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Do you use Facebook ads? Have you tried ad bidding? Understanding how to use Facebook ad bidding will help you reach your campaign goals for less money. In this article you’ll discover how to use Facebook ad bidding with your Facebook ad campaigns. Facebook Ad Bidding The bidding options for Facebook ads have changed slightly. [...]

This post How to Use Facebook Ad Bidding first appeared on .
- Your Guide to the Social Media Jungle

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2015 Testing Year in Review: 12 months of macro- and micro-yes experiments

In this post we examine tests that use both KPI macro-yes(s) (conversions) and micro-yes(s) (clickthrough).

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