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Tag Archives: internet technology

How to Manage a Podcast: Tools and a Checklist for Marketers

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Are you interested in starting a podcast? Want tips to manage and promote your podcast effectively? Creating a successful podcast doesn’t have to be a time-consuming process. Today, tools can help streamline activities such as finding guests, publishing audio, and promoting episodes. In this article you’ll discover how to manage your podcast from start to finish. Why [...]

This post How to Manage a Podcast: Tools and a Checklist for Marketers first appeared on .
- Your Guide to the Social Media Jungle

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The Case Against Negative and Fear-Based Headlines

“You’re missing out on conversions! You’re wasting thousands of dollars!” No marketer is above using negative and fear-based content to get more eyeballs on their content. At the end of the day, it just works. But are you trading clicks and shares for the empowerment of your readers?

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Learn Where Influencer Marketing Fits in the B2B Customer Journey

When you lose a potential customer to a competitor it can leave you reeling with questions and wondering what they did to set themselves apart and how they did it. Companies that work hard to be the best answer wherever their customers are looking and build trust and credibility early in the sales cycle are [...]

The post Learn Where Influencer Marketing Fits in the B2B Customer Journey appeared first on Online Marketing Blog - TopRank®.

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How to Use Promoted Pins on Pinterest

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Want to get your pins in front of customers? Have you considered using promoted pins? Pinterest promoted pins can help you drive referral traffic and increase sales. In this article you’ll discover how to create promoted pins on Pinterest. Why Promoted Pins? Pinterest’s promoted pins, which are now available to all businesses, are designed to [...]

This post How to Use Promoted Pins on Pinterest first appeared on .
- Your Guide to the Social Media Jungle

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Moving Beyond personalization: How 2 companies boosted opportunities by leveraging individualized marketing

As marketers, it’s vital that we remember that our prospects are people, not cells on a spreadsheet. By taking the time to figure out what makes each prospect or segment tick – spoiler: it’s not simply seeing their name in a subject line – we maximize our opportunities to build real, meaningful relationships.

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Facebook Enhances Video Metrics: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Adds New Daily Video Breakdowns: Facebook added “new daily breakdowns for video metrics,” which “gives Page owners a [...]

This post Facebook Enhances Video Metrics: This Week in Social Media first appeared on .
- Your Guide to the Social Media Jungle

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Video: Building a Smarter Strategy Through Social Listening

As the term social listening grows in popularity, it can be hard to break free from the buzzword to really understand how it can benefit your business. At our most recent Sprout Social Hour, we invited social…

This post Video: Building a Smarter Strategy Through Social Listening originally appeared on Sprout Social.

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Online Marketing News: Content Cocktails, Old School Email and 3D Printing in Space

The Mixology of Content Marketing [INFOGRAPHIC] Content marketing is an art and a science, just like mixing a good cocktail. In this infographic, different types of content ‘cocktails’ are broken down into clear recipes for the marketing mixologist to follow. Each recipe also contains a measuring guide and a stat or helpful tip. My personal [...]

The post Online Marketing News: Content Cocktails, Old School Email and 3D Printing in Space appeared first on Online Marketing Blog - TopRank®.

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Facebook Ads Strategy: How Marketers Need to Alter Their Techniques

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Do you use Facebook ads? Want to learn the latest strategies? To discover what’s changed with Facebook ads and how to get better results, I interview Rick Mulready. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business [...]

This post Facebook Ads Strategy: How Marketers Need to Alter Their Techniques first appeared on .
- Your Guide to the Social Media Jungle

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What Drives Successful Marketing Campaigns?

If your goal is to reach viral status, then you’ll need luck on your side. But launching successful marketing campaigns doesn’t require a four-leaf clover. Success doesn’t happen by accident. It’s a result of a…

This post What Drives Successful Marketing Campaigns? originally appeared on Sprout Social.

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