Home / Internet Marketing News / Social Media News: Twitter Insiders & Facebook 360

Social Media News: Twitter Insiders & Facebook 360

This week, two major social networks launched some exciting new features. That’s why we’ve decided to just jump right in and explain what they mean for social media managers.

Introducing Twitter Insiders

On Twitter, your resource squad just got bigger. This week the company introduced Twitter Insiders, a group of 12,000 Twitter users that will participate in research studies, help test creative ideas, provide honest input with the goal of making consumer and market research more timely and accessible.

TwitterInsiders_Blog_Infographic.001

These real-world consumers enable researchers to observe people’s actual behaviors instead of taking survey responses at face value by using techniques such as online focus groups, video diaries, or eye-tracking glasses.

Gemma Proctor
Research Manager at Twitter UK
@gemmaproc

Don’t get it twisted, Twitter Insiders are no one-trick pony.

These are just a few of the countless resources the new squad can provide for your business:

  • Feedback on a new or existing product or concept ✓
  • Specific information from demographics ✓
  • Understanding a users’ relationship with technology ✓

The possibilities are endless.

Screen_Shot_2016-04-21_at_5.03.10_PMWhy It Matters:? ?‍?‍?‍?

If you want use qualitative, quantitative and social data to make better business decisions, Twitter Insiders is your ticket. A social media strategy is a necessity, but–in order to stay competitive, your business has to start to to think outside of the box. Data is your friend and you should be using it to your advantage.

Introducing 360 Photos On Facebook

Grab a hold of your iPhone and take a seat because Facebook is bringing the awesome power of 360 photos to ALL users with no special tools required.

Why It Matters:? ? ?
Photos continue to be a dominant force behind social media engagement on Facebook. Social marketers may argue that there’s an over-saturation of visual content but we think that Facebook’s new spin on a trustworthy media component will breathe new life into how users continue to create and consume content.

Pro Tip: Make sure your images are properly sized and formatted to the social network you’re publishing to otherwise your visual content looks sloppy and unprofessional.

This post Social Media News: Twitter Insiders & Facebook 360 originally appeared on Sprout Social.

Click Here For Original Source Of The Article

Ads by WOW TRK

About Daniel Rodgers

A lot of news that you will not see in the paper. A lot of technology that is coming out that will not see in the paper.

Check Also

Is Instagram Reels Worth Pursuing? Pros and Cons for Marketers

Reels or TikTok? Wondering if creating Instagram Reels could work better than Instagram Stories or TikTok? In this article, you’ll discover the pros and cons of using Instagram Reels for marketing. Instagram Reels: The Case for Early Adoption Instagram Reels offers a new way to share short video clips of up to 15 seconds inside […]

The post Is Instagram Reels Worth Pursuing? Pros and Cons for Marketers appeared first on Social Media Examiner | Social Media Marketing.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

css.php