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Niche Website Builder Software – Nichify

Niche marketing website builders are a must-have tool for anyone serious about creating autopilot niche websites. Without a system, and the correct methodology, niche website building becomes impossible when you have hundreds of sites to manage and curate.

Niche Website Builder – Is WordPress Really The Answer?

Wordpress niche website creator

The most popular niche website creator today is WordPress, and the reasons are obvious. WordPress is free, open-source, highly customizable and is well supported by thousands of designers and developers. However, there are other hidden costs and issues to using WordPress as a niche affiliate website builder.

Here are the most obvious drawbacks of using WordPress, which most peopler overlook when they drool over the idea of WordPress being “free”:

  • It’s not really free – You need to pay for your own domain name, web hosting, niche WordPress theme, and email marketing software. You can find ways to squeeze the cost down to a minimal amount, but by doing so you generally compromise uptime and security.
  • Management nightmare – No niche marketers I know of has only one website. In fact, it’s not uncommon to hear of marketers building hundreds or thousands of niche websites. Imagine how much time you typically spend on a monthly basis updating your WordPress software, themes, plugins, and approving comments. Now multiply that by a thousand, and suddenly you realize the long-term costs of using WordPress is huge.
  • Constant security threat – Being one of the most popular open-source publishing platforms, its source code is open for everyone to hack. It’s a constant game of cat-and-mouse between hackers and the open source community to either exploit or fix vulnerabilities. Almost everyone I know who use WordPress as a niche websites builder have experienced a hacking episode or two. The cost of recovering your websites can be huge, and the cost of installing extra security measures to prevent hacking can be expensive as well.
  • Scalability costs – One of the most underestimated component of niche marketing with WordPress is the spiraling cost as you build more sites. You will soon need to pay for a tool like ManageWP, or hire freelancers to manage and update your WordPress niche sites.

So WordPress is good, it’s great to start with. Ultimately however, its not great for scaling your niche marketing efforts into a real business capable of generating thousands of dollars per month in bottom-line profits.

Manage Multiple Niche Websites With Nichify

After our nightmare with WordPress hackers and bugs, we decided that perhaps the world needs a better way to create and manage niche websites. When we decided to create our own niche website builder software, one of the things we focused on was multiple website management. As a result, Nichify is very user-friendly and switching from one niche site to another is a breeze.

Niche website builder multiple websites

Right from the dashboard, you can see how each website is doing in terms of website visitors and optin subscribers. Click “Manage” to launch that particular site. Adding new sites is also easy. You need only one login to manage all your niche sites.

With Nichify we also decided to focus on 3 vital aspects of build niche websites: automation, email marketing, and content creation.

Niche Marketing Website – Affiliate Automation

Niche website builder nichify2

One of the biggest challenges in building niche websites for affiliate marketing is finding and promoting related affiliate products. It’s easy to do that when you first create your site. However, over time some advertisers go out of business, some switch networks, and others simple abandon affiliate marketing. You end up with tons of broken affiliate links that get tons of click, but generate zero revenue.

With Nichify, we have a built in affiliate link automation feature. All you need to do is enter your affiliate ID, and Nichify will automatically:

  • Convert keywords within your content into relevant affiliate links. We use our own contextual algorithm to match your page content to the most profitable affiliate products.
  • Display “Related Websites” at the bottom of each post, each embedded with your affiliate link and relevant to the content
  • Display banner ads and other affiliate tools automatically, also contextual

At the moment, Nichify only works with Ashadee. This is because Ashadee is our sister company and is the most equipped for Nichify. Other networks like ClickBank and JVZoo are the next top priorites, also it will require more data manipulation and even some manually copywriting by our team.

Email Marketing & Autoresponder Integrated Into Your Niche Website

Niche website builder nichify4

List building and autoresponders are a key aspect of any niche website builder. With WordPress, you would have to subscribe to a service like Aweber or iContact, generate your option forms, and integrate the option forms into your WordPress blog. This mean that right off the bat, you would be paying between $17 – $69 a month just to enable email marketing for your niche site. It may take you months to generate enough traffic to actually start getting optin subscribers, but you will be paying ever single month for your email marketing software.

With Nichify, we developed a built-in auto responder with basic email marketing features like sequential follow-ups, option forms, double opt-in confirmation, HTML emails and unsubscribe links. Now, you’re ready to start getting optin subscribers as soon as your niche website goes live, without incurring any additional costs. For most niche marketers, the basic features we have are more than enough, although we’re open to adding more key features in the near future.

Simple, Clean Niche Website Builder Interface

Niche website builder nichify3

As with all our software like Heylo, LinkTrackr and Ashadee, Nichify will focus on simplicity, ease of use and speed.

Nichify will be launched soon, and we’ll update our progress on this blog when its ready. Our team is putting enormous effort in updating our current system, adding multi-site capabilities and updating the user interface.

When it’s done, I hope Nichify will be the ultimate niche website builder software the world has ever seen!

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About Daniel Rodgers

A lot of news that you will not see in the paper. A lot of technology that is coming out that will not see in the paper.

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Social Media Secrets: 5 Under-the-Radar LinkedIn Features for Marketers

Under-the-Radar LinkedIn Features for Marketers

Under-the-Radar LinkedIn Features for Marketers

It's plain to see that B2B marketers, at large, see the value in social media. The latest B2B benchmarking research from CMI and MarketingProfs found that nearly two out of three respondents (61%) increased their usage of social media for content marketing purposes in the previous year. Another new report shows that social content is atop the list of focal areas for B2B marketers in the coming year.

It’s also fair to say, based on various data points and conversations with folks in the biz, that most of us feel we could be doing better with social. The size of the audiences on these platforms make them essential to any digital strategy, but breaking through suppressive algorithms and showing clear ROI is a perpetual challenge for brands.

One pivotal key to excelling with social media marketing is understanding all the tools you have at your disposal. Each platform offers a number of capabilities that seem to be underutilized by marketers who either don’t know they exist, or don’t fully recognize their potential impact.

With this in mind, we’re setting out to highlight some of the most useful yet overlooked features for driving results on social media platforms. Today we're focusing on the channel most pertinent to B2B marketers: LinkedIn*, with its member base of more than half a billion professionals.

Take Notice of These 5 Marketing Tools & Features on LinkedIn

Whether your goal is building brand awareness, generating leads, or boosting conversions, these five fundamental functionalities can provide a big assist if you aren't taking advantage of them already.

#1: Robust (and Now Simplified) Audience Targeting

LinkedIn recently overhauled its Campaign Manager tool (the interface through which marketers build, manage, and measure ads) around an objective-based advertising framework. The basic purpose of this initiative was to make it easier for users to align every element of their campaigns with the overarching objective. One of the slickest improvements to come out of this is the audience setup experience, which is now simpler and more intuitive.

From a B2B marketing perspective, the depth of available professional targeting parameters is by far LinkedIn’s biggest relative advantage compared to other social platforms. Nowhere else can you accurately filter audiences based on facets such as Job Title and Job Seniority. This provides unparalleled ability to reach decision makers and purchase influencers directly.

The revamped interface makes it quicker and more straightforward to select a qualified audience in line with your campaign goals.

[embed]https://youtu.be/AAx60JxxWFg[/embed]

#2: Revamped LinkedIn Analytics

The latest Social Media Marketing Industry Report via Social Media Examiner found more than half of respondents (54%) either uncertain or disagreeing that they are “able to measure the return on investment (ROI) for my organic social media activities.”

This is another area of Campaign Manager that LinkedIn recently spruced up. Given that advertising on this platform tends to be more expensive than other social networks, it’s especially important to ensure you’re getting return on that spend. The new reporting experience makes it easier to see results at a glance, and make optimization tweaks on the fly.

The underlying appeal of LinkedIn’s targeting facets also applies to its reporting mechanism; you can get an aggregated look at who is viewing and engaging with your content (i.e., which companies, which job titles, which experience levels). These insights can help you align your LinkedIn strategy and even your content marketing strategy more generally.

#3: Content Suggestions

Can’t figure out what to share on social media? That’s a common enough challenge. The Content Suggestions tab, found on the top nav bar within LinkedIn Page admin center, offers ample inspiration. It serves up a list of third-party articles your defined audience is engaging with — essentially a readily available stream of targeted, trending content.

Not only does this make it easy for marketers and social media managers to find share-worthy content that’s more likely to resonate with their followings, but it can also fuel employee advocacy efforts.

#4: Website Retargeting

Retargeting is a popular digital marketing tactic, which involves serving ads to people who’ve already encountered your brand. The element of familiarity, plus a concrete demonstration of past interest, tends to drive considerably higher clicks and conversions than standard ads.  

Through its Matched Audiences feature, LinkedIn allows you to place a pixel on your company’s website, then serve ads to people who’ve visited it before, while they’re on LinkedIn. It’s a great way to follow up with someone in a different context. One especially savvy approach is to create customized retargeting creative based on the specific section of your site a person visited (i.e., upper-funnel messaging for someone who went to your “About” page, and lower-funnel for someone who checked out a solution page.)

[embed]https://youtu.be/SgXlOH-1pPk[/embed]

#5: Lead Gen Forms

This might be my favorite marketing tool on LinkedIn, and it definitely seems like one that more B2B brands could be utilizing. Lead Gen Forms are leveraged in combination with various types of ads, enabling your company to collect valuable contact info (and additional data about a prospect) from an individual who downloads something of value with minimal friction.

Unlike most gated-asset forms, which require a user to tediously fill out multiple fields, Lead Gen Forms automatically populate based on the member’s LinkedIn profile data. As such, it takes only a couple of seconds to get through the process. Because you’re attaining a more comprehensive snapshot of people who download, you can better qualify them as leads in comparison with other form-fills that often procure only a name, phone number, and email.

[embed]https://www.youtube.com/watch?v=34Xe1E59N6A&feature=youtu.be[/embed]

Step Up Your LinkedIn Marketing Game

LinkedIn can be one of the most valuable components of a holistic B2B marketing strategy. As mentioned earlier, there’s no denying it’s a pricier place to play than most other social networks, but you’re also paying for access to a higher-quality audience. Using the five features above can help you understand, segment, reach, and engage this audience efficiently while closely tracking the impact of your efforts.

Another underutilized tool on LinkedIn is video, which has been a key focus for the platform recently. Learn about all the metrics and specs for video on LinkedIn, as well as every other major social network!

*Disclosure: LinkedIn is a TopRank Marketing client.

The post Social Media Secrets: 5 Under-the-Radar LinkedIn Features for Marketers appeared first on Online Marketing Blog - TopRank®.

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