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Daniel Rodgers

A lot of news that you will not see in the paper. A lot of technology that is coming out that will not see in the paper.

How to Manage Multiple Instagram Accounts

As one of the fastest growing social networks in the world, everyone wants a piece of Instagram. From a brand’s perspective, it’s critical to use Instagram to engage, monitor and track users who interact with…

This post How to Manage Multiple Instagram Accounts originally appeared on Sprout Social.

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How I Wrote Posts That Touched the Hearts of More Than 5 Million People

You know that feeling you get right before you publish a post? The angel on one shoulder says you’ve written a post of enormous importance and depth, one that will change the lives of your readers forever. Meanwhile, the devil on the other shoulder calls you a halfwit with the writing talent of a chimpanzee(...)

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Why Launching an Advocacy Program Drives Value

Advocacy is becoming a priority at organizations of all sizes. Whether it be for in-house employees, a curated group of loyalists or an army of ambassadors, brands are becoming acutely aware that tapping into social media communities…

This post Why Launching an Advocacy Program Drives Value originally appeared on Sprout Social.

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Content Marketing Tactics: Long-Form Content on Social Media Pros, Cons, Examples & Best Practices

For many marketers, “long-form content” often refers to creating an eBook, drafting a 1,500-word blog post or developing a white paper—certainly not a concept associated with shorter-the-better social media posts. Well, that’s definitely changing. As the digital space gets more cluttered, marketers are embracing new ways to stand out from competitors and engage with their [...]

The post Content Marketing Tactics: Long-Form Content on Social Media Pros, Cons, Examples & Best Practices appeared first on Online Marketing Blog - TopRank®.

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23 Tools and Tips for Social Media Marketers

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Do you need to streamline your daily social media tasks? Looking for tools to increase visibility? The right apps can make a world of difference in the life of a busy social media marketer. In this article you’ll discover 23 of the top tools and tips shared on the Social Media Marketing podcast. #1: BuzzSumo [...]

This post 23 Tools and Tips for Social Media Marketers first appeared on .
- Your Guide to the Social Media Jungle

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Incentive: Cause marketing generates 7x more revenue than price discounts for toy manufacturer

Does cause marketing provide a more effective incentive than offering discounts? Read on to learn about a toy manufacturer that used an incentive to drive revenue.

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Facebook Contest Ideas for Your Business

A new year gives rise to fresh opportunities to engage customers. When done right, a social media contest can be a great vehicle for driving engagement and rewarding brand loyalty. It’s also an easy way…

This post Facebook Contest Ideas for Your Business originally appeared on Sprout Social.

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The Competitive World of PPC: 3 Helpful Online Advertising Tools to Help You Win with Search Marketing

Like it or not, Paid Search strategies can quickly turn into a game of out maneuvering your opponent. Which is why the team at TopRank Marketing is always integrating online advertising into digital marketing programs with a focus on out messaging, out strategizing and out bidding our client’s competitors. Understanding the competitive landscape is the first [...]

The post The Competitive World of PPC: 3 Helpful Online Advertising Tools to Help You Win with Search Marketing appeared first on Online Marketing Blog - TopRank®.

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6 Location-based Social Media Monitoring Tools

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Do you want to reach local customers on social media? Are you monitoring the online conversations near your business? Geo-specific social media monitoring tools help businesses engage with customers who are close to their brick and mortar stores. In this article I’ll share six location-based monitoring tools to use for local social media marketing. Why [...]

This post 6 Location-based Social Media Monitoring Tools first appeared on .
- Your Guide to the Social Media Jungle

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The No-Shortcut Approach to Building a Credible Content Marketing Strategy [PODCAST]

Are you evaluating your current content strategy or team structure? Perhaps considering a complete overhaul? Before making any rash decisions, have a listen to our latest episode of the Call to Action podcast. We chat with Jay Acunzo about content team structures, developing an engaging and credible content marketing strategy, the problem with "growth hacking" and more!

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