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Monthly Archives: August 2019

How to Create a Model of Your Customer’s Mind

(This article was originally published in the MarketingExperiments email newsletter.) Marketer, you know you have a good product. In fact, it’s exceptional. And you need to get this message out to as many people as possible in the most effective way. So, you have a message you are trying to communicate with prospective customers. But determining exactly […]

The post How to Create a Model of Your Customer’s Mind appeared first on MarketingExperiments.

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How to create a social media calendar that works

With the constant flow of new content, news and ideas, it’s easy to get caught up in the day-to-day of managing multiple social media Read more...

This post How to create a social media calendar that works originally appeared on Sprout Social.

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11 Marketing Experts Share Their Marketing Fails (and Lessons Learned)

Even the experts experience marketing fails. Read about the important lessons that 11 pro marketers learned from their past mistakes.

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Digital Marketing News: Google Indexing Podcasts, Unity’s Rising Marketing Value, Facebook’s Flashy Slideshows & More

The post Digital Marketing News: Google Indexing Podcasts, Unity’s Rising Marketing Value, Facebook’s Flashy Slideshows & More appeared first on Online Marketing Blog - TopRank®.

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9 essential social media management tools for marketers

If you’ve been in the industry for a while, you’ll know that social media management is no joke. From planning and scheduling your posts Read more...

This post 9 essential social media management tools for marketers originally appeared on Sprout Social.

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Essential Tips for How to Get Verified on Instagram

We all crave validation. Whether it’s a thumbs up on your new outfit or a pat on the back from your boss, endorsement feels Read more...

This post Essential Tips for How to Get Verified on Instagram originally appeared on Sprout Social.

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The Simple Reason Why Your B2B Lead Gen Conversion Rates Are Completely Wrong

Your conversion rate isn't what you think it is. Learn how you can use micro metrics to identify bad data and optimize your B2B lead generation campaigns.

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B2B Sales and Marketing Exchange Wrapup #B2BSMX

The post B2B Sales and Marketing Exchange Wrapup #B2BSMX appeared first on Online Marketing Blog - TopRank®.

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AdWords Quality Score: What marketers need to know

As a digital marketer, it’s useful to have all kinds of knowledge in your skills toolkit. At any given time, we’re asked to create Read more...

This post AdWords Quality Score: What marketers need to know originally appeared on Sprout Social.

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This SaaS Collected 100k+ Leads Using Gated Content & Landing Pages

Want to get more out of your content? Learn how the small team at Later built landing pages with gated resources to collect over 100,000 new leads.

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