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Monthly Archives: March 2018

How to Use a Facebook Messenger Bot for Lead Scoring Prospects

Are you using Facebook Messenger bots in your marketing? Wondering how scoring leads can help you deliver more effective messaging to your subscribers? In this article, you’ll learn how to add an automatic lead score system to your Facebook Messenger bot. What Is a Lead Score? Messenger bots are a great tool to capture new [...]

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- Your Guide to the Social Media Jungle

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Heuristic Cheat Sheet: 10 methods for improving your marketing

MECLABS Institute has developed a series of patented methodologies (Pat. No. 8,155,995) to help marketing, advertising and business leaders bring rigor to the way their teams think about executing marketing tactics as well as serving a customer with their marketing. Here is a quick glance.

The post Heuristic Cheat Sheet: 10 methods for improving your marketing appeared first on MarketingExperiments.

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How to Create a Facebook Ad That Works With WhatsApp Business

Do your prospects and customers prefer WhatsApp to Messenger? Wondering how to create a Facebook ad that integrates with WhatsApp Business? In this article, you’ll discover how to set up a WhatsApp Business account and use Facebook ads to let WhatsApp users call or message your customer support team with a single click. Why Combine [...]

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- Your Guide to the Social Media Jungle

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3 Reasons B2B Marketers Need Optimized & Influencer Activated Content

We’ve all read the headlines about the death of organic social media and BuzzSumo’s recent report on the huge drop in social sharing reinforces the news that the free for all days of social media are coming to a close. Add to that the distrust of branded content and advertising and it’s easy to see [...]

The post 3 Reasons B2B Marketers Need Optimized & Influencer Activated Content appeared first on Online Marketing Blog - TopRank®.

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How to Analyze Instagram Stories With Instagram Insights

Are you using Instagram Stories in your marketing? Wondering where to find metrics and key performance indicators (KPIs) for Instagram Stories? In this article, you’ll discover how to use Instagram Insights for Stories. Why Track KPIs on Instagram Stories? Stories have become an integral part of the Instagram experience. In fact, out of 800 million [...]

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- Your Guide to the Social Media Jungle

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How to Rotate Traffic to Multiple Landing Pages Using LinkTrackr

There are times where you would need visitors from a single link to be redirected to different pages. Whether it be for split testing your landing page, sharing traffic with multiple partners or to show different offers to different people, having the ability to do so can be essential to your marketing efforts. One of […]

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Twitter Expanding Verification

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, Erik Fisher and Kim Reynolds explore Twitter expanding verification and other breaking social media marketing news of the week! [...]

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- Your Guide to the Social Media Jungle

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Digital Marketing News: YouTube Beats Facebook, Twitter Verify for All, Gen Z Bailing on Social

Social Networking Platforms’ User Demographics Update 2018 –  The most widely-used social media platform in the US isn’t Facebook. It’s YouTube. This new report from Pew Research explores data from the top social networking platforms for 2018 including YouTube, Facebook, Instagram, Pinterest, Snapchat, LinkedIn, Twitter and WhatsApp. MarketingCharts Forrester Says Only 15% of B-to-B Marketers Are [...]

The post Digital Marketing News: YouTube Beats Facebook, Twitter Verify for All, Gen Z Bailing on Social appeared first on Online Marketing Blog - TopRank®.

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How to Build a Facebook Ad Funnel

Do you want more conversions from your Facebook ads? Wondering how funnels can help? To explore how you can build Facebook ad funnels that improve conversions, I interview Susan Wenograd. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, [...]

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- Your Guide to the Social Media Jungle

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How to Start a Coaching Business and Look Like a Pro from the Get-Go

So. You want to start coaching. Why wouldn’t you?!? You get one-on-one insights from your audience that you can use to make your blog more interesting, and you can make some money without creating an entire e-course from scratch. Offering coaching on your blog is a smart business decision. But how do you do it?(...)

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