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Yearly Archives: 2017

Tips for Making Video Content that Earns Attention from Andrew Davis #CMWorld

The inimitable Andrew Davis is the best-selling author of Town, Inc. and an in-demand marketing speaker. After his presentation at Content Marketing World 2017, I can see why. He made me feel stupid. And I’m incredibly grateful. The best presentations make you feel stupid in retrospect. Of course! It’s so obvious that this is the [...]

The post Tips for Making Video Content that Earns Attention from Andrew Davis #CMWorld appeared first on Online Marketing Blog - TopRank®.

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#SproutChat Calendar: Upcoming Topics for September 2017

With school back in session, take this time to fill your calendar with opportunities to continue learning and expanding your skill set. This September Read more...

This post #SproutChat Calendar: Upcoming Topics for September 2017 originally appeared on Sprout Social.

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LinkedIn Marketing: What the Latest Research Reveals

Are you wondering if LinkedIn is worth your time? Want to know how other marketers approach LinkedIn? In this article, you’ll discover new research insights that reveal what content performs best on LinkedIn, which industries use the platform today, and how marketers are planning to move forward. #1: Long-Form Content Performs Best It’s well-known that [...]

This post LinkedIn Marketing: What the Latest Research Reveals first appeared on .
- Your Guide to the Social Media Jungle

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The Danger of Marketing Background Noise: How to communicate your offer with maximum clarity

In today’s Quick Win Clinic, Flint McGlaughlin optimizes a landing page from FreedomCare. The agency really has an amazing offer that is unique and appealing – the ability to help sick patients and their families get the personalized care they need. The only problem is, the offer is not clear to first-time visitors. It lacks Clarity.

The post The Danger of Marketing Background Noise: How to communicate your offer with maximum clarity appeared first on MarketingExperiments.

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50 Influential Women in Content Marketing 2017 #CMWorld

With over 200 speakers, moderators, panelists and workshop leaders at the 2017 Content Marketing World conference, it is a substantial task to investigate the influence of so many accomplished marketing professionals. For this year’s list of influential content marketing speakers, I went a step further and took into account those who have presented at Content [...]

The post 50 Influential Women in Content Marketing 2017 #CMWorld appeared first on Online Marketing Blog - TopRank®.

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3 Successful Ways to Promote Your Business on Social Media

Looking for new ways to put your brand in front of social media users? Wondering what’s working for others? It’s possible to keep your social posts focused on your brand and avoid seeming self-centered and overly promotional. In this article, you’ll discover three ways to talk about your brand on social more often without turning [...]

This post 3 Successful Ways to Promote Your Business on Social Media first appeared on .
- Your Guide to the Social Media Jungle

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Back to the Future: 5 Marketing Predictions That Were Right on the Money

Great Scott! The TopRank Marketing blog has been around since 2003, way back when content marketing and blogging were relatively new to the business world. We are proud of the fact that we were early adopters of the blogging trend—one of today’s leading content marketing strategies for improving brand visibility and engagement. Trends and predictions [...]

The post Back to the Future: 5 Marketing Predictions That Were Right on the Money appeared first on Online Marketing Blog - TopRank®.

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How to Use Facebook Ads to Enhance Direct Mail Campaigns

Do you want to reach people based on their physical addresses? Have you considered combining Facebook ads with direct mail? In this article, you’ll discover how to create a multichannel marketing campaign using Facebook ads and direct mail. #1: Prepare Your Mailing Data for Upload Into Facebook If you use direct mail, your mailing data [...]

This post How to Use Facebook Ads to Enhance Direct Mail Campaigns first appeared on .
- Your Guide to the Social Media Jungle

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Instagram Stories for Desktop and Facebook Watch Explored

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook Watch, Instagram Stories for the desktop and Instagram Galleries updates with Sue B. [...]

This post Instagram Stories for Desktop and Facebook Watch Explored first appeared on .
- Your Guide to the Social Media Jungle

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#SproutChat Recap: Social Media for Social Good

Many nonprofits are strapped for resources, so they don’t often have the extra cash to invest in larger campaign budgets. As a way to Read more...

This post #SproutChat Recap: Social Media for Social Good originally appeared on Sprout Social.

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