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Monthly Archives: November 2017

How to Write a Bio that Convinces Readers You’re Their Personal Superhero

Writing a bio is hard. You have to knock ’em dead with two or three dazzling sentences that show you’re a likable, credible, and accomplished expert. When readers read your bio, they must believe you’re the answer to their prayers — the superhero they’ve been waiting for, that will swoop in and solve that big(...)

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Content Marketing Lessons from 4 Holiday Advertising Fails

Making a great holiday ad should be simple. Start with a heartwarming message about love, peace, and goodwill. Add twinkling lights and evergreen trees and families getting warm by a fire. Then add your brand’s logo discreetly toward the bottom right. There you have it – a holiday ad that won’t offend, creep out, or [...]

The post Content Marketing Lessons from 4 Holiday Advertising Fails appeared first on Online Marketing Blog - TopRank®.

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How to Optimize a YouTube Channel and Videos for Better Visibility

Want more views for your YouTube content? Wondering how to show up in YouTube’s search and suggested videos? An optimized YouTube channel delivers a rewarding viewing experience and works with the YouTube algorithm to boost your visibility. In this article, you’ll learn how to set up and optimize your YouTube channel and videos for more [...]

This post How to Optimize a YouTube Channel and Videos for Better Visibility first appeared on .
- Your Guide to the Social Media Jungle

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Content Conversations: How to Hit the Ground Running with Content Marketing in 2018

We are in the final stretch of 2017 which means 2018 will be here before we know it. And unfortunately, Q2 will be here in the blink of an eye. All too often we spend weeks or even months creating a content strategy, and quickly find that by the middle of March, we’ve already abandon [...]

The post Content Conversations: How to Hit the Ground Running with Content Marketing in 2018 appeared first on Online Marketing Blog - TopRank®.

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7 Mobile Apps for Editing and Enhancing Images

Do you want to edit your social media images on the go? Looking for easy-to-use smartphone apps to fine-tune your photos? In this article, you’ll discover seven mobile apps for editing and enhancing your visuals. #1: Make Your Photos Pop With A Color Story If you’re looking for an easy-to-use photo editing app, A Color [...]

This post 7 Mobile Apps for Editing and Enhancing Images first appeared on .
- Your Guide to the Social Media Jungle

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Empowering Women in Tech Through Mentorship

When I started college, my goal was to become a doctor. Of course, it’s probably clear that was not the path I ultimately chose Read more...

This post Empowering Women in Tech Through Mentorship originally appeared on Sprout Social.

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12 Industry-Specific Opportunities for Boosting Social Media Engagement

In the ever-changing social media landscape, we marketers are often on the prowl for meaningful data and insights to understand what works, what doesn’t and where our opportunities may lie. As a result, we often turn to industry research and studies, which often feature benchmarks that help us better internalize our own metrics and understand [...]

The post 12 Industry-Specific Opportunities for Boosting Social Media Engagement appeared first on Online Marketing Blog - TopRank®.

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How to Use Instagram Live With Friends for Business

Are you looking for a creative way to improve your Instagram Stories? Wondering how to use Instagram Live with a guest? In this article, you’ll discover how to use Instagram Live with Friends. What Instagram Live With Friends Looks Like Not every business gets the chance to include interviews with mainstream actors and musicians as [...]

This post How to Use Instagram Live With Friends for Business first appeared on .
- Your Guide to the Social Media Jungle

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Form Optimization: The importance of communicating value before making the “ask”

If you want to maximize your revenue, it's not enough to optimize your landing page; you should ensure form pages reinforce your value proposition, minimize unnecessary friction and alleviate customer anxiety.

The post Form Optimization: The importance of communicating value before making the “ask” appeared first on MarketingExperiments.

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4 Significant Marketing Channels You Should Adopt in 2018

Regardless of whether you’re a B2B or B2C marketer, your audience is always on the move. With changing devices, interests, and behaviors it’s increasingly difficult to stay in front of your target audience. As the saying goes, ‘a moving target is harder to hit.’ To increase our chances of hitting our targets, we often weave [...]

The post 4 Significant Marketing Channels You Should Adopt in 2018 appeared first on Online Marketing Blog - TopRank®.

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