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Monthly Archives: September 2017

Beyond Google Keyword Planner: 7 Easy-to-Use SEO Research Tools for Generating Content Ideas

As a content marketer, you know that your target audience needs to be at the center of your content strategy. After all, modern content marketing was born to help you create valuable content that satisfies your audience’s quest for answers throughout their customer journey. However, as the digital landscape becomes increasingly crowded with content — [...]

The post Beyond Google Keyword Planner: 7 Easy-to-Use SEO Research Tools for Generating Content Ideas appeared first on Online Marketing Blog - TopRank®.

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3 Ways to Measure Your YouTube Performance

Are you creating YouTube videos? Wondering how to analyze the impact of your video content? In this article, you’ll discover how to measure the performance of YouTube videos. #1: Assess Video Watch Behavior YouTube provides powerful analytics data that lets you evaluate how your videos are performing and how you might improve your content in [...]

This post 3 Ways to Measure Your YouTube Performance first appeared on .
- Your Guide to the Social Media Jungle

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Communicating Value Effectively: Respecting the customer’s right to draw their own conclusions

If you want to stand out in the marketplace, instead of making a claim that you are the best, show your prospective customers that you are the best — with specific, quantifiable facts. Then, let them draw their own conclusions whether you are, indeed, the best at what you do, or not.

The post Communicating Value Effectively: Respecting the customer’s right to draw their own conclusions appeared first on MarketingExperiments.

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How to Easily Manage Multiple Social Media Accounts

How much time do you spend switching between social media tools in one day? Is it worth it to consolidate that time into an Read more...

This post How to Easily Manage Multiple Social Media Accounts originally appeared on Sprout Social.

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Break All the Social Rules: Advice from Spredfast VP of Strategy Spike Jones

In this era of social media, brands need to look at their social outreach in a different light. Which means that sometimes, you have to break the social media rules. Spike Jones, Vice President Strategy at Spredfast outlined a new type of social success at the September Minnesota Interactive Marketing Association (MIMA) event. As Spike [...]

The post Break All the Social Rules: Advice from Spredfast VP of Strategy Spike Jones appeared first on Online Marketing Blog - TopRank®.

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How to Create a Facebook Public Figure Page and Why You Should

Want to create a Facebook presence that’s separate from your personal profile? Have you considered creating a public figure Facebook page? In this article, you’ll discover why you should consider a Facebook public figure page and how to set one up. Why a Public Figure Facebook Page? Your personal brand is your most valuable asset. [...]

This post How to Create a Facebook Public Figure Page and Why You Should first appeared on .
- Your Guide to the Social Media Jungle

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What It Really Takes to Get a 10/10 Facebook Ads Relevance Score

Facebook's Relevance Score is a measure of whether or not your ad's demographic target finds your message relevant (and is thus engaging with it). We've got some tips to help you get a 10/10 every time — so that you can get your ad in front of more qualified eyeballs.

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Learn Influencer Marketing 5 Ways

A quick look at Google Trends comparing Influencer Marketing to other marketing disciplines shows a near hockey stick growth trend. Since my team consults and I advocate, write and speak about influencer marketing so often, people often ask me: “Is influencer marketing a real trend?”. Looking back on my experience in digital marketing over the [...]

The post Learn Influencer Marketing 5 Ways appeared first on Online Marketing Blog - TopRank®.

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4 Tools to Research Competitors on Social Media

Do you want to learn more about your competitors’ social media activity? Looking for tools to help? Competitive research tools let you see at a glance how your social media marketing compares to similar businesses. In this article, you’ll discover four tools for researching your competition on popular social media platforms. #1: Benchmark YouTube Channels [...]

This post 4 Tools to Research Competitors on Social Media first appeared on .
- Your Guide to the Social Media Jungle

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Facebook Ads Dynamic Creative, Instagram Visual Backdrops, and YouTube Fan Sponsors

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook ad updates with Amanda Bond, Instagram updates with Jeff Sieh, YouTube fan sponsors [...]

This post Facebook Ads Dynamic Creative, Instagram Visual Backdrops, and YouTube Fan Sponsors first appeared on .
- Your Guide to the Social Media Jungle

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