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Monthly Archives: June 2017

Sprout Social’s Justyn Howard Tops Glassdoor’s Highest Rated CEOs for 2017

We’re thrilled to announce that Sprout Social founder and CEO, Justyn Howard, has been named Glassdoor’s No. 1 CEO for U.S. companies with 1,000 employees Read more...

This post Sprout Social’s Justyn Howard Tops Glassdoor’s Highest Rated CEOs for 2017 originally appeared on Sprout Social.

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What Brands Need to Know About Instagram’s New ‘Paid Partnership’ Feature

Influencer marketing is booming—and it’s not hard to see why. Influencers lend authority and credibility to your brand and content, help connect you with new audiences, and typically deliver more ROI than traditional digital marketing tactics. As a result, brands large and small are forming both paid and unpaid partnerships with influencers—and using social platforms to spread [...]

The post What Brands Need to Know About Instagram’s New ‘Paid Partnership’ Feature appeared first on Online Marketing Blog - TopRank®.

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Facebook Ads and Metrics: New Research for Marketers

Wondering if Facebook is still a relevant platform for marketing? Interested in how your colleagues and peers will use Facebook in the coming year? In this article, you’ll discover new insights that show where Facebook marketers are focusing their attention and how you can best take advantage of ads on the platform. #1: Facebook Advertising Spend [...]

This post Facebook Ads and Metrics: New Research for Marketers first appeared on .
- Your Guide to the Social Media Jungle

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Interactive Quiz: 5 Steps to Creating a Stellar Content Experience for Your Audience

This month marks exactly 181 years since the first advertisement was ever published. The ad in question appeared in the French newspaper, La Presse, and other papers quickly began following suit. For the first time in history, businesses were using “content” distributed to a large audience to formally promote their products and services. Clearly a [...]

The post Interactive Quiz: 5 Steps to Creating a Stellar Content Experience for Your Audience appeared first on Online Marketing Blog - TopRank®.

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11 Effective Ways to Use Facebook Ads

Do you need to use Facebook ads more effectively? Have you considered narrowing the goal for each of your ads? In this article, you’ll discover 11 examples of results-oriented Facebook ads you can use as models for your own business. #1: Remarket to Potential Customers Who Abandon Carts This Bluehost ad gets Facebook advertising right [...]

This post 11 Effective Ways to Use Facebook Ads first appeared on .
- Your Guide to the Social Media Jungle

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3 Reasons You’re Not Getting the SEO Budget You Need to Be Successful

I have heard digital marketers say that Search Engine Optimization is “free” traffic. I want to help set the record straight by letting you know that SEO is not “free.” Budgets are still needed to write content and have a SEO consultant work on a website. There have been multiple times in my career that [...]

The post 3 Reasons You’re Not Getting the SEO Budget You Need to Be Successful appeared first on Online Marketing Blog - TopRank®.

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How to Add a Link to Your Instagram Stories

Do you want to drive more Instagram traffic to your website? Wondering how to create swipeable Instagram Stories links? In this article, you’ll discover how to add links to your Instagram stories and find ways to incorporate story links into your Instagram marketing. Who Has Access to Adding Links in Instagram Stories? Like many marketing [...]

This post How to Add a Link to Your Instagram Stories first appeared on .
- Your Guide to the Social Media Jungle

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The Danger of Using Grammatically Incomplete Headlines

Our experiments have consistently proven that there is a significant difference between a page that uses a clever but incomplete thought as a headline and one that uses a value-infused headline.

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Snapchat Marketing Features, Facebook Video Covers, and Twitter Changes

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore new Snapchat marketing features, Facebook page video covers, Twitter changes, and other breaking social [...]

This post Snapchat Marketing Features, Facebook Video Covers, and Twitter Changes first appeared on .
- Your Guide to the Social Media Jungle

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#SproutChat Recap: Marketing with Stories

You shouldn’t underestimate the power of using Stories to engage your social audience. Facebook, Instagram, Snapchat—every major platform has a Stories function that brands can Read more...

This post #SproutChat Recap: Marketing with Stories originally appeared on Sprout Social.

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