When 75.3% of people make a purchasing decision because of what they’ve seen on social media, you need to make sure your Tweets stand Read more...

This post Twitter Tips for Your Business to Follow Into 2017 originally appeared on Sprout Social.

“On every world, wherever people are, in the deepest part of the winter, at the exact midpoint, everybody stops, and turns, and hugs, as if to say ’Well done. Well done, everyone! We’re halfway out of the dark.’” -Doctor Who Last night, I drove home from work in the dark. I hadn’t stayed late putting [...]

The post 6 Ways to Celebrate the Holiday Season in Your Social Media Marketing appeared first on Online Marketing Blog - TopRank®.

Want to improve your online sales process? Looking for tips to connect with prospects and customers on your social channels? With the right plan, you can enhance people’s social media experience and generate more sales. In this article, you’ll discover seven tips to improve your ecommerce using social media. #1: Provide Sales Support With Native [...]

This post 7 Tips for Improving Online Sales Using Social Media first appeared on .
- Your Guide to the Social Media Jungle

Wish you could get 100,000 views on your blog post? This isn’t a rhetorical question — it's totally achievable, and Len Markidan of Groove has the step-by-step approach that will get you there. Because the first step to converting on-site visitors is getting them there in the first place.

We all know the power of Instagram. Huge companies like Coca Cola, Starbucks and Nike dominate the space. Companies with established followings seems to Read more...

This post 12 Ways to Use Instagram for Small Business originally appeared on Sprout Social.

As marketers, it’s our job to know our audience. To understand their pain points. To empathize. To provide them with the answers or solutions they’re looking for. So how do we do all these things? One way is through content marketing. Over the past few years, content marketing has been increasingly embraced by marketers. In [...]

The post We Answer the Top 5 Questions People Have About Content Marketing appeared first on Online Marketing Blog - TopRank®.

Do you want better results from your Twitter marketing? Interested in using Twitter Analytics to find out what’s working? Looking at your Twitter metrics will help you make more informed decisions about your Twitter marketing efforts. In this article, you’ll discover how to use Twitter Analytics to improve your marketing. Twitter Analytics Basics To access [...]

This post How to Use Twitter Analytics to Improve Your Marketing first appeared on .
- Your Guide to the Social Media Jungle

Want to deliver quality social media content for the next year? Interested in planning your social posts in advance? A content calendar helps you deliver the right message to your audience at the right time. In this article, you’ll discover how to plan a year’s worth of social media posts and content. #1: Create a [...]

This post How to Create a Social Media Content Calendar for a Year first appeared on .
- Your Guide to the Social Media Jungle

Unbounce has been testing lead gen overlays on our website and blog for the past year. Using just two overlays, we were able to collect 3,200+ leads and signups for Conversion Rate Optimization Day and Digital Agency Day. Here’s what we learned, and how you can apply our learnings to your own overlay strategy for maximum conversions.

Social media grew from connecting friends on Facebook to uniting brands and communities across platforms. Over the past decade, social media has become an Read more...

This post Social Media Ecommerce: The Complete Guide to Social Shopping originally appeared on Sprout Social.