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Monthly Archives: March 2016

LinkedIn: 31 Sophisticated Content Marketing Thought Leaders to Follow

Our client LinkedIn Marketing Solutions recently published a fantastic resource for content marketing called The Sophisticated Marketers Guide to Content Marketing. At Content Marketing World 2014, LinkedIn’s Jonathan Lister proclaimed that LinkedIn was “All in with content marketing”. While that reference was mostly about the ability for users to publish content on LinkedIn, the content [...]

The post LinkedIn: 31 Sophisticated Content Marketing Thought Leaders to Follow appeared first on Online Marketing Blog - TopRank®.

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Appeal: Does your value proposition actually make customers say, “I want this product or offer”?

The top reason startups fail is that there is no market need for the product or service they are offering. Read on to learn how to use appeal in your value proposition to appeal to your customers.

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Facebook Live Video Gets Top News Feed Exposure: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Facebook Prioritizes Facebook Live Videos in News Feed: Facebook announced that it is “making a small update to [...]

This post Facebook Live Video Gets Top News Feed Exposure: This Week in Social Media first appeared on .
- Your Guide to the Social Media Jungle

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#SproutChat Recap: Snapchat Content Strategies

Whether you love Snapchat or are totally averse to it, there’s no doubt that the social network is here to stay. Since September 2011, Snapchat gained over 100 million users and (in aggregate) currently drives more than 8…

This post #SproutChat Recap: Snapchat Content Strategies originally appeared on Sprout Social.

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Online Marketing News: ROI of Social Selling, LinkedIn’s Ad Targeting, Facebook Hits 3 Million

The ROI of Social Selling: Data-Driven Outcomes [Infographic] The first rule of sales is you have to be where your customers are. If you aren’t, how will they ever find you? As we progress further into the digital age, salespeople and marketers are becoming more and more collaborative, to the benefit of their mutual employers. [...]

The post Online Marketing News: ROI of Social Selling, LinkedIn’s Ad Targeting, Facebook Hits 3 Million appeared first on Online Marketing Blog - TopRank®.

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Facebook Live: Why Live Video Matters for Marketers

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Have you tried Facebook Live video broadcasting? Want to know what it means for your business? To discover how to use Facebook Live, I interview Mari Smith. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners [...]

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- Your Guide to the Social Media Jungle

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How to Get Insane Amounts of Traffic and Subscribers from SlideShare

Every week, you spend hours creating powerful and original content. After all, great content is the secret to blogging success, right? But you’re starting to wonder if the results really justify your time and effort. You get worryingly little traffic, few social shares and only a trickle of email subscribers. And it’s frustrating as hell.(...)

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Don’t Know What to Tweet? 21 Ideas to Spark Your Creativity

Does this sound familiar? You want to reach out to your audience on Twitter and you’ve made the time to engage and converse with them, but you’re stuck on what to Tweet. Well, this happens…

This post Don’t Know What to Tweet? 21 Ideas to Spark Your Creativity originally appeared on Sprout Social.

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Where SEO Fits in Digital Marketing Strategy for UK Marketers

In advance of my recent speaking engagements in Amsterdam, London and Copenhagen, I reached out to a few European marketers (mostly from the UK) in my network from companies like Lloyds Banking, Vodafone, MediaCom, Cision, Adobe, Telenet, Traackr, and Brandwatch for their insights about digital marketing in 2016. On the topic of the importance of SEO to [...]

The post Where SEO Fits in Digital Marketing Strategy for UK Marketers appeared first on Online Marketing Blog - TopRank®.

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How to Easily Create Quality Social Media Images

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Do you use images to support your social media marketing? Are you looking for an easier way to create strong visual content? You don’t have to be a designer to create quality images. In this article I’ll show you how to create a variety of social media images quickly and affordably. #1: Set Up a [...]

This post How to Easily Create Quality Social Media Images first appeared on .
- Your Guide to the Social Media Jungle

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