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Monthly Archives: January 2016

Having Trouble Connecting With Influencers? 4 Influencer Marketing Questions to Ask Before Your Next Attempt

Does this influencer marketing scenario sound familiar? You’ve set up your initial influencer list full of high-profile names and a few up-and-comers in the industry, developed a compelling question for your outreach and just hit send on the first round. Then, crickets. Big, green, loud crickets. What went wrong? Did you have the wrong list? Is [...]

The post Having Trouble Connecting With Influencers? 4 Influencer Marketing Questions to Ask Before Your Next Attempt appeared first on Online Marketing Blog - TopRank®.

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How to Increase Awareness, Generate Leads and Create Advocacy With Social Media

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Have you been tasked with generating more awareness, more leads and more advocates? Need a plan to get you started? In this article you’ll discover how your business can use social media to achieve three of the most common marketing goals. #1: Increase Brand Awareness Perhaps your brand isn’t a household name and you’d like [...]

This post How to Increase Awareness, Generate Leads and Create Advocacy With Social Media first appeared on .
- Your Guide to the Social Media Jungle

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9 Landing Page Samples That Pissed Me Off and What I’d Do to Fix Them

Crappy landing page designs got you feeling down? Non-existent message match making you queasy? We feel you. Get landing page dos and don’ts, straight from optimization expert Oli Garder as he deconstructs real-life landing page samples. Careful, though — it’s not pretty.

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Complete Guide to Hashtag Analytics

Tracking social media activity is one of the biggest struggles companies have faced since the early stages of social media marketing. One study showed 39% of businesses don’t measure their social media ROI due to…

This post Complete Guide to Hashtag Analytics originally appeared on Sprout Social.

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No Joke: These 5 Comedy Principles Can Improve Your Social Media Marketing

A social media marketer walks into a bar. “I’ll have a Facebook martini,” she says. “What’s a Facebook martini?” the bartender replies. “It’s like a regular martini, but if I want to drink more than 2% of it I have to pay extra,” she says. [Cue Laugh Track] Okay, so maybe comedy about social media [...]

The post No Joke: These 5 Comedy Principles Can Improve Your Social Media Marketing appeared first on Online Marketing Blog - TopRank®.

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4 Ways to Increase Your Pinterest Visibility

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Do you want more visibility from your Pinterest marketing? Are you looking for ways to get your pins and boards seen by more people? There are some quick and easy tactics you can use to help more of the right people find and share your content on Pinterest. In this article you’ll discover how to increase [...]

This post 4 Ways to Increase Your Pinterest Visibility first appeared on .
- Your Guide to the Social Media Jungle

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Check It Twice: The importance of editing ads

Copy editing can sometimes be an afterthought with some companies. Whenever you are producing content and campaigns for customers, make sure that it goes through a heavy round of editing to ensure your brand doesn't gain unwanted attention for mistakes.

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Periscope Broadcasts Natively in Twitter: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Periscope Broadcasts Live on Twitter for iOS: Periscope is “making it possible to watch broadcasts without leaving the [...]

This post Periscope Broadcasts Natively in Twitter: This Week in Social Media first appeared on .
- Your Guide to the Social Media Jungle

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#SproutChat Recap: Networking for Social Media & Community Professionals

For social media and community managers, prioritizing networking and attending events and meetups is key for career advancement. Connections often lead to valuable collaboration opportunities or bigger, better roles. This week, the #SproutChat community offered their advice for making meaningful…

This post #SproutChat Recap: Networking for Social Media & Community Professionals originally appeared on Sprout Social.

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Dealing With Unhappy Customers: What Social Marketers Need to Know

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Does your business respond to customers via social media? Are you prepared to deal with upset customers? To discover how to turn unhappy customers into happy fans, I interview Jay Baer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy [...]

This post Dealing With Unhappy Customers: What Social Marketers Need to Know first appeared on .
- Your Guide to the Social Media Jungle

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