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Monthly Archives: January 2016

Social Media Images Part 1: Sizes, Best Practices and Tools

When battling other businesses for your customers attention on social media, you have to stand out in order to get noticed. That can mean being disruptive, going against standard marketing practices, or doing something unique that draws the attention of your customers away from the “noise” of social media. One way to accomplish that goal [...]

The post Social Media Images Part 1: Sizes, Best Practices and Tools appeared first on Online Marketing Blog - TopRank®.

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This 1960s Statistician Can Teach You Everything You Need to Know About the Fundamentals of A/B Testing

J. Stuart Hunter is one of the most influential statisticians of the last half of the twentieth century. Watch some of his experimental designs for a business model that he recorded in the 1960s to learn what we mean when we say "scientifically valid experiments."

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How to Create Custom Instagram Feeds

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Do you want an efficient way to stay in touch with your peers, customers and colleagues on Instagram? Have you considered creating custom feeds of their updates? There are tools that make it easy to organize your favorite Instagram accounts into feeds so you never miss an update again. In this article you’ll discover how [...]

This post How to Create Custom Instagram Feeds first appeared on .
- Your Guide to the Social Media Jungle

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Hook ‘Em: The 4-Point Approach to Writing an Effective Blog Post for Your Business

In a time when people's attention spans are less than that of a goldfish, your content needs to be the juiciest worm in the water. Seems like a whale of a task, right? Let us break it down for you with this easy-to-replicate four-point approach. Hook, line and sinker!

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Twitter Stats That Can Help Boost Engagement

An average of 500 million tweets are sent every day, which is equivalent to 3.5 billion Tweets sent every week. With all of that noise happening on the site, it can be hard to make sure your tweets get…

This post Twitter Stats That Can Help Boost Engagement originally appeared on Sprout Social.

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Content Marketing Tactics: Real-Time Video Pros, Cons, Examples & Best Practices

As the digital world we live in becomes increasingly cluttered, marketers are constantly refining their content marketing strategies and embracing new tactics to stay competitive. And Real-time video is one of those tactics that is allowing marketers to reach new audiences and increase customer engagement. Video has been viewed as an effective marketing tactic for [...]

The post Content Marketing Tactics: Real-Time Video Pros, Cons, Examples & Best Practices appeared first on Online Marketing Blog - TopRank®.

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5 Ways to Improve Your Snapchat Marketing

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Wondering how you can stand out on Snapchat? Want to know what’s working for others? Taking a cue from businesses that are successfully using Snapchat can help you strengthen your own brand’s presence on the platform. In this article you’ll discover how to improve your marketing on Snapchat. #1: Provide Specialized Content Many brands use Snapchat [...]

This post 5 Ways to Improve Your Snapchat Marketing first appeared on .
- Your Guide to the Social Media Jungle

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Your Guide to Social Media Targeting Via Sprout

These days, everyone is a publisher. Brands, consumers, businesses and agencies alike are creating digital content at a speed that far outpaces our ability to consume these messages. As Steve Rubel, Chief Content Strategist at…

This post Your Guide to Social Media Targeting Via Sprout originally appeared on Sprout Social.

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When to Call It Quits on a Social Network

Your brand has invested considerable time and resources into a specific social network—whether that’s YouTube or Tumblr. But suddenly, you’ve hit a wall and just aren’t seeing any clear ROI. When it comes to business,…

This post When to Call It Quits on a Social Network originally appeared on Sprout Social.

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13 Must-Have Social Media Skills

What are the ingredients of an ideal social media manager? If you were to ask this question 10 years ago, it would probably be a fairly short list. But as social media marketing evolved over the…

This post 13 Must-Have Social Media Skills originally appeared on Sprout Social.

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