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Monthly Archives: January 2016

Snapchat Rolls Out Add Me URLs: This Week in Social Media

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week Snapchat Makes Adding People Easier With Profile URLs: Users can copy their “unique URL or instantly share it [...]

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- Your Guide to the Social Media Jungle

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#SproutChat Recap: Audience Targeting

Audience targeting on social can be an effective way to distribute messaging to specific subsets of your brand’s communities. Targeting is defined differently on each network and there are a number of options for organic post targeting, as…

This post #SproutChat Recap: Audience Targeting originally appeared on Sprout Social.

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Building Business Ideas That Succeed: How to Preflight Your Ideas

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Do you have a great idea for a business? Is there a new product you want to create? To discover how to improve your chances for success, I interview Pat Flynn. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers [...]

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- Your Guide to the Social Media Jungle

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Online Marketing News: Facebook Optimizes Audiences, Bots Cost Billions, Gentrified Google Guidelines

10 Types of Visual Content Your Brand Should Be Creating Right Now [Infographic] – Over the past few years, we’ve seen content become more visual. Marketers have experimented with infographics, videos, and more — and they’ve made plans to keep it up this year. To help narrow your focus, check on this infographic from Canva below. From quote [...]

The post Online Marketing News: Facebook Optimizes Audiences, Bots Cost Billions, Gentrified Google Guidelines appeared first on Online Marketing Blog - TopRank®.

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A Comprehensive Guide to Mastering Twitter Video

Twitter is one of the most established social media platforms available to businesses today, which has created a lot of stiff competition. As a result, trying to differentiate yourself from the millions of other companies…

This post A Comprehensive Guide to Mastering Twitter Video originally appeared on Sprout Social.

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3 Examples of Brands Using Podcasts to Increase Sales, Offer Value & Build Audiences

[Note From Ashley: TopRank Marketing team members Debbie Friez and Joel Carlson recently attended a Minnesota Interactive Marketing Association (MIMA) event in Minneapolis and collaborated to bring you the insights below from the event.] Long gone are the leisurely evenings and weekends where people disconnected from the outside world and made time to relax. Today’s [...]

The post 3 Examples of Brands Using Podcasts to Increase Sales, Offer Value & Build Audiences appeared first on Online Marketing Blog - TopRank®.

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Facebook Professional Services: How Your Local Business Can Rank

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Do you have a local business page on Facebook? Want to reach more local customers? Facebook recently launched Professional Services, a directory that helps consumers find the best local businesses and services to fit their needs. In this article I’ll share how to use the Facebook Professional Services feature to boost visibility with local customers. [...]

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- Your Guide to the Social Media Jungle

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Discover the Power of the “Only-Factor” to Drive Conversion

Find out how exploiting your “Only-Factor” can drive remarkable lifts in conversions.

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How to Create an Instagram Marketing Strategy

Instagram, with more than 40 billion images shared and 400 million monthly active users, generates an average of 80 million photos per day. The mobile-based photo- and video-sharing social network powers the sharing of images…

This post How to Create an Instagram Marketing Strategy originally appeared on Sprout Social.

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Meet Team Sprout: Alex C., Software Engineer

Here at Sprout, we put a strong emphasis on helping employees grow: as new professionals, as managers and as part of the team. It’s particularly rewarding to see the growth of team members for whom…

This post Meet Team Sprout: Alex C., Software Engineer originally appeared on Sprout Social.

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