Home / Internet Marketing News / #SproutChat Calendar: Upcoming Topics for April 2017

#SproutChat Calendar: Upcoming Topics for April 2017

This April at #SproutChat, we’re talking about everything from measuring success across all social platforms to educating colleagues on personal branding best practices. Be sure to click the “add to calendar” links to add a meeting notice with all the Twitter chat details to your schedule.

Wednesday, April 5: Success Across Social Platforms

Many social platforms besides Twitter, Facebook, Snapchat and Instagram have launched. But few have stuck around long enough to boast an active number of users or keep a brand’s attention. During this week’s #SproutChat we’ll analyze what success metrics look like across all major social platforms and talk about ways to ensure a consistent voice and tone across each touchpoint. We’ll also aim to answer the age old question: Does your brand need to allocate time to every network?

Add to Calendar: OutlookGoogleYahooOutlook.comApple Calendar

Wednesday, April 12: Educating Your Colleagues on Developing a Personal Brand

Establishing your organization’s identity on social has undoubtedly helped you perfect your own personal brand. But what may seem obvious to a social media managers is a whole new world to other departments at your company. At this week’s chat, we’ll talk personal branding and how to convince leadership and colleagues that fostering a personal, industry-adjacent social community impacts a company’s bottom line.

Add to Calendar: OutlookGoogleYahooOutlook.comApple Calendar

Wednesday, April 19: Managing a B2B Brand on Social With Sprout All Star, Alex Bimonte

On social media, consumer brands thrive. B2B brands on the other hand, have to be more creative about crafting content and targeting the proper audience. At this #SproutChat, Alex Bimonte, Social Media Manager at Modernizing Medicine, will share her best practices for successfully managing B2B brand on social.

Add to Calendar: OutlookGoogleYahooOutlook.comApple Calendar

Wednesday, April 26: Metrics That Matter With Sprout All Star, Steph Nissen

Social platforms provide an array of metrics signifying success. However, not every data point can be directly attributed to your brand’s goals. So how do you sort through the numbers to present the important benchmarks? During this #SproutChat, Steph Nissen, Director of Digital at Atomic Revenue, will join us to talk about pinpointing the most valuable data and presenting it in a way that shows progress and makes sense.

Add to Calendar: OutlookGoogleYahooOutlook.comApple Calendar

See you at our next #SproutChat or in our Facebook group!

This post #SproutChat Calendar: Upcoming Topics for April 2017 originally appeared on Sprout Social.

Click Here For Original Source Of The Article

Ads by WOW Trk

About Daniel Rodgers

Daniel Rodgers
A lot of news that you will not see in the paper. A lot of technology that is coming out that will not see in the paper.

Check Also

Digital Marketing News: Alignment Challenges, Instagram’s ‘Collection’ & Amp for Email

The Top Three Reasons Sales and Marketing Alignment Is Off [Infographic]
Communication, broken processes and disconnected metrics are the top three reasons that sales and marketing alignment is off. Is it an issue of focus, priorities, or something else? MarketingProfs

Instagram Gives Brands New Way to Sell In 'Collection' Ads
Instagram launched "collection" ads, which allow users to shop and purchase directly through the Instagram platform. AdAge

Google Announces Amp For Email – Delivering Accelerated Mobile Pages Experiences To Your Inbox
The new spec is available today through the Gmail Developer Preview, with support in Gmail slated for later this year. MarketingLand

Instagram Tests Its Version Of The Retweet But Thru Stories
Instagram has begun testing a new feature that would allow users to share public posts from other profiles to their own followers through the Stories feature. MarketingLand

Nielsen Creates New Metric to Measure the Effectiveness of Product Integrations
Nielsen is launching a new metric that may help marketers and publishers standardize brand mentions across platforms, like TV, short-form video and subscription-video-on-demand services. AdWeek

Google Launches New Look For ‘People Also Search For’ Search Refinements
Go to a search result, click on a listing, and then click back to the search results page on Google to trigger this on Google desktop search. Search Engine Land

Breaking Up With Facebook: Users Confess They're Spending Less Time
Mark Zuckerberg says recent changes have reduced the amount of time users spend on Facebook by 50 million hours each day, but those changes aren't the only reasons, according to users. USA Today

How Facebook Is Changing the Way It Reports Organic Reach for Page Posts
A redesign of Page Insights began rolling out this week for iOS and Android, along with a more accurate way for page admins to determine the effectiveness of their organic posts. AdWeek

New Research: Account-Based Marketing Trends: Top Channels, Priorities, and Challenges
New research indicates that the top challenges and priorities for account based marketing are the same – aligning sales and marketing, attributing marketing efforts to revenue and scoring and targeting ideal accounts. MarketingProfs

Snapchat Is Opening Up Its Marketing Platform to All Ad-Tech Players and Agencies
Snapchat is opening up their API to allow companies more access to their ad buying platform, and potentially more data. AdWeek

Google Sets Deadline for HTTPS and Warns Publishers to Upgrade Soon
If you haven’t made the switch on your site from http to https, it’s time to get started. Google has set a deadline of July 2018, after which Chrome will begin warning users explicitly if a site is insecure. Search Engine Journal

Statistics on Personalized Content

On the Lighter Side:
Google Launches 2018 Winter Olympics Features Across Search Results - Search Engine Journal
McDonald’s Absurdly Lavish ‘Bling Mac’ Ring Could Be Yours, If You Love It Enough - AdWeek
Over 150 New Emojis to Be Released on iPhone and Android This Year - Independent

TopRank Marketing (And Clients) In the News:
Rachel Miller & Lee Odden - Top 100 Social Media and Marketing Influencers - Digital Scouting
Lee Odden -  37 Digital Marketing Conference Speakers Who Will Inspire Your Marketing Programs - Outbrain
Lee Odden - Who Were The Top CMO Influencers Of 2017?  - Forbes
Lee Odden - 16 Digital Rockstars you Need to Follow - neilmchugh

We'll be back next week with more digital marketing news! In the meantime, quench your digital marketing thirst by checking out TopRank Marketing on YouTube and Twitter!

The post Digital Marketing News: Alignment Challenges, Instagram’s ‘Collection’ & Amp for Email appeared first on Online Marketing Blog - TopRank®.

Leave a Reply

Your email address will not be published. Required fields are marked *